Summary
  • Days left
    17
  • Annual return
    9,50%
  • Investment duration
    36 MONTHS
  • Investors
    78
  • Min/Max investment
    300 / 375.000€
  • Project type:
    ENERGY EFFICIENCY
  • Minimum raised target
    100.000 €
  • Maximum raised target:
    375.000 €
  • Basic annual rate of return:
    9,50%
  • Investment duration:
    36 MONTHS
  • Type of amortization:
    Fixed installment (French-style amortization: capital + interest at each installment)
    For more details, see the section "FINANCIAL DATA"
  • First instalment repayment date:
    2026-10-15
  • Last repayment date:
    2029-07-15


Env points

What am I Going to invest in?

Trending Corporate, S.L. presents its first crowdfunding campaign on Ener2Crowd, with the aim of raising €375,000 to complete the energy equipment of the new Unified Logistics Centre the company is building in the Guadial Industrial Estate in Huévar del Aljarafe (Seville). Specifically, this first campaign finances the rooftop photovoltaic installation and the heat pump air-conditioning system of the new warehouse.

Trending Corporate is the parent company of a group specialised in the distribution, import and export of perfumery, cosmetics and functional food products. With eight years of operating history, the company has evolved from a third-party brand resale model into a 360° partner for international brands, with a commercial presence in 19 European countries. In 2025, it achieved revenues of €17.8 million on a standalone basis and €25.2 million on a consolidated group basis, with a direct workforce of 48 employees and more than 100 employees across the holding as a whole.

The company currently operates through 12 warehouses spread across the province of Seville, a situation that generates significant logistical and operational inefficiencies in terms of transport costs, coordination and inventory management. To solve this structural issue, in 2023 the company acquired a 10,300 m2 plot in the Guadial Industrial Estate in Huévar del Aljarafe and, in 2025, began construction of a warehouse that will centralise the group’s entire logistics operation. The total investment in the project amounts to €3,557,650, financed mainly through equity and bank financing. This crowdfunding campaign represents the final tranche of that financing structure, specifically intended to equip the warehouse with the energy efficiency systems envisaged from the outset of the project, whose completion is estimated between July and September 2026.

The project in figures

12 → 1
Warehouses consolidated into a single facility
€3.56m
Total investment in the warehouse
7,734 m2
Total built surface area
Class B
Certified energy rating
830
Installed solar panels
481 kWp
Installed capacity
€121,887
Estimated annual energy savings
~60%
Estimated reduction in electricity costs
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First campaign — May/June 2026 (current campaign):

finances the rooftop photovoltaic installation and the heat pump air-conditioning system.
Amount: €375,000  ·  Interest rate: 9.50% per annum  ·  Term: 36 months  ·  French amortization method with quarterly instalments.

Second campaign — September 2026:

will finance the installation of the automated warehouse system within the same facility. Expected amount: €375,000 under similar conditions. Both campaigns are independent from one another: investors in this first financing transaction are exposed exclusively to the conditions described herein, without any contractual link to the second campaign.

How the Investment Return is Generated

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Qualitative scoring and financial scoring

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Company Headquarters and Project Location

Trending Corporate, S.L. has its registered office at Avenida de Mairena del Aljarafe 30, Bollullos de la Mitación (Seville, 41110), where the company relocated its corporate team, offices and showroom in July 2024.

The Unified Logistics Centre subject to this financing transaction is located at Calle Rosario de Acuña 24, Guadial Industrial Estate, Huévar del Aljarafe (Seville), just a few kilometres from the corporate headquarters. The Huévar del Aljarafe industrial estate benefits from direct access to the main transport routes of the Seville metropolitan area —the A-49 Seville–Huelva motorway and the SE-40 Seville ring road—, optimising distribution to the company’s main clients and facilitating access to national and international logistics corridors.

Guadial Industrial Estate · Huévar del Aljarafe · Seville · Spain

Insights from the Promoter

Antonio Catalán Navarro, CEO and Managing Director of Trending Corporate, S.L., answers the questions submitted by Ener2Crowd regarding the project, its environmental impact and the company’s future outlook.

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— You have been operating for years with twelve warehouses spread across the province. What specific issue does the Unified Logistics Centre solve?

«Logistical fragmentation has for years been one of our main hidden costs. Managing twelve different locations means multiplying internal transport, picking teams, losses and customer response times. With the new centre, all storage, order preparation and dispatch operations will be consolidated under a single roof of more than 7,700 square metres, with a significantly more efficient organisation. The reduction in logistics costs will materialise from the very first full year of operation.»

— Why invest in a warehouse with a Class B energy rating when a standard construction would have involved a lower initial cost?

«From the outset, we were clear that we did not simply want a functional warehouse, but rather a facility designed not to generate increasing energy costs over time. Insulation, heat pumps and photovoltaic systems do involve a higher installation cost, that is true, but the figures are clear: the solar installation alone reduces our electricity bill by almost €122,000 per year. Within three years, we will have recovered a large part of that additional investment, and from that point onwards the savings will translate directly into operating profit. Moreover, it is fully aligned with our company values and with what both our clients and investor partners expect from us.»

— What does it mean for Trending Corporate to choose crowdfunding to complete this project?

«We have built this warehouse almost entirely with our own resources and bank financing, and that says a great deal about our commitment to the project. We are completing the final stage through Ener2Crowd out of conviction, not necessity: we believe it makes perfect sense for an investment in energy efficiency and sustainability to be partially supported by people who share those same values. Ener2Crowd investors are not just lenders; they are part of something we are building responsibly.»

— How does this project fit into Trending Corporate’s medium-term vision?

«The new logistics centre is the foundation upon which we intend to build the next five years. Once the photovoltaic installation and the air-conditioning system are operational —the objective of this first campaign—, we will incorporate an automated warehouse system that will allow us to increase volumes without having to expand our workforce proportionally. From that foundation, we will continue consolidating our international presence: we are a Spanish company operating in nineteen countries, and the potential for growth remains very significant. The infrastructure we are building is what will allow us to scale in an organised and sustainable manner.»

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History and trajectory

Trending Corporate was founded in 2017 by Antonio Catalán Navarro and Ulises Guillén, two professionals in the sector who previously had a client-supplier relationship and who saw in that collaboration the foundation for a joint business project. What began as a cosmetic product resale operation from the premises of Hola Princesa has evolved into a brand distribution and development platform with a presence in 19 European countries.

2017 — Foundation
Incorporation of the company (as Trending Import, S.L.) and launch of the first 3 distribution brands. Simultaneous creation of the Trending Corporate Foundation focused on social and labour inclusion.
2018 — First warehouse and first employees
First proprietary warehouse in the PIBO industrial estate (Seville). Recruitment of the first employees and entry of a first external investor holding 20% of the share capital.
2019 — First international subsidiary
Incorporation of Beauty Trend, Lda. in Portugal, the company’s first international subsidiary, replicating the distribution model in the Portuguese market.
2020 — Pandemic and accelerated internationalisation
Launch of the export department (initially one person, now seven), with expansion into new European markets. Revenue of €9.1 million.
2021 — Proprietary brands and diversification into the functional products sector
Beginning of the development of proprietary cosmetics and make-up brands, together with diversification into functional nutrition through the integration of Nutra Ice, Funtional Biofruits and Wug Funtional Gums. Incorporation of Trending Quality, S.L., a subsidiary specialised in regulatory compliance and quality control (CPNP, safety reports, responsible person in Europe).
2022–2023 — Record revenue and institutional investment
Sales growth reaching €18.2 million in 2023 (+84% since 2021). In August 2023, Alter Capital Andalucía entered as an institutional shareholder, through two regulated venture capital funds validating the company’s track record and business plan. Opening of subsidiaries in the United Kingdom and the United States.
2024 — Restructuring and acquisition of the logistics site
Year of strategic reorganisation of the group: rationalisation of subsidiaries and restructuring of the operational framework. Relocation of the corporate headquarters to the new facilities in Bollullos de la Mitación (1,500 m2, showroom, photo studio and employee wellness areas). Commencement of procedures for the construction of the Unified Logistics Centre.
2025 — Best financial year in terms of profitability
Record EBITDA of €4.0 million (22.8% of revenue). Reduction of net financial debt by €6.5 million to €10.5 million. Commencement of construction works for the Huévar del Aljarafe warehouse. Recognition as a “Great Place to Work” for working conditions and corporate culture.
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Business model and value proposition

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Due diligence: the expert's opinion

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Social and environmental commitment

Social responsibility and environmental commitment form part of the founding values of Trending Corporate, not as an addition to its business activity but as an integrated element of its business model. The company has been awarded the “Great Place to Work” certification and has received sustainability awards for its environmental practices.

Responsible products

Virtually all distributed brands and all proprietary brands are cruelty-free. Most products are vegan or plant-based. Packaging materials are recycled and recyclable, while defective products are disposed of through a specialist recycling company.

Team and equality

65% of the workforce are women, with female leadership also prevailing among department heads. Average age of 36 years, with a strong focus on recruiting young graduates. Employee wellness areas, flexible working hours and “Great Place to Work” certification.

Trending Corporate Foundation - WUG Foundation

Established in 2017, with the mission of promoting the social and labour inclusion of vulnerable groups. Partnerships with the University of Córdoba, Loyola University and the Chamber of Commerce. Collaborations with associations dedicated to Down syndrome, autism (Altea), childhood hemiparesis (Mis Metas por Ti) and projects in Equatorial Guinea.

From an environmental perspective, the company has adopted an active policy aimed at minimising the ecological impact of its day-to-day operations. The construction of the Unified Logistics Centre with a Class B energy rating —the subject of this financing transaction— is the clearest expression of that commitment: an infrastructure investment that permanently reduces energy consumption and the CO2 emissions associated with the group’s activity.

For further information regarding the values and activities of the Trending Corporate Foundation, please refer to the corporate website: trendingcorporate.es/valores.html and trendingcorporate.es/fundacion.html.

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Contractual structure

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Cost Structure

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Loan amortization schedule

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Interest rate

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Taxation of interest

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Risk Awareness

Crowdinvesting is a form of crowdfunding aimed at raising capital for business initiatives. Through authorized digital platforms, investors can support business projects and, depending on the type of offer, obtain either an equity participation in the company (equity) or a periodic return in the form of interest (lending).

It represents an alternative and complementary financing channel to traditional credit, capable of facilitating companies’ access to capital while offering investors —both retail and professional— new opportunities for portfolio diversification and returns, thereby contributing in a concrete way to the development of the real economy.

As with any other form of investment, crowdinvesting entails potential risks. Before participating in an offer, it is essential for investors to carefully assess the risk profile associated with both the project owner and the project presented, by considering all available information in a balanced manner. The conscious assumption of risk is an essential step in the decision-making process. It is therefore advisable to reflect in advance on one’s own risk tolerance and to obtain complete and transparent information about the characteristics and uncertainties associated with the investment.

Unlike traditional investment channels, crowdinvesting establishes a direct connection between companies and investors, encouraging active participation in the growth of the business ecosystem and in the development of the financed projects. This direct, innovative, and disintermediated relationship nevertheless requires full awareness of the risks inherent to the instrument.

Since November 2023, the sector has been regulated by the European ECSP Regulation (European Crowdfunding Service Providers Regulation), which has introduced a uniform regulatory framework at EU level, strengthening transparency standards, risk assessment procedures, and safeguards for the benefit of investors.

Conflicts of interest

Relevant Parties, with the exception of the Conflict of Interest Policy Officer and the Crowdfunding Service Provider —who under no circumstances may participate in the Crowdfunding Offers published on the Platform— are authorised to invest in this Crowdfunding Offer under the same conditions as all other Investors and without any preferential treatment or privileged access to information.

For further information, please refer to the policy available at the following Link.

SDGs activated by the project

The 17 United Nations Sustainable Development Goals

The SDGs — Sustainable Development Goals are 17 goals defined by the United Nations in the 2030 Agenda for Sustainable Development as the framework of a programme strategy “to achieve a better and more sustainable future for all” by 2030.

Further information is available at: https://sdgs.un.org/goals

By financing this project, you can support the implementation of the following SDGs:

Why these SDGs?

  • SDG
    7
    SDG 7: Ensure access to affordable, reliable, sustainable and modern energy for all. The rooftop photovoltaic installation covers 48.58% of the annual energy demand of the Unified Logistics Centre through renewable and locally generated solar energy. Self-consumption of 395,015 kWh/year reduces dependence on the conventional electricity grid, directly contributing to the democratisation of access to clean energy within the industrial and logistics sectors.
  • SDG
    9
    SDG 9: Build resilient infrastructure, promote inclusive and sustainable industrialisation and foster innovation. The construction of a 7,734 m2 Unified Logistics Centre with a Class B energy rating, equipped with renewable generation systems and energy-efficient air-conditioning, represents a significant modernisation of the group’s industrial infrastructure. The consolidation of twelve warehouses into a single automated facility —across its two phases— constitutes a concrete example of inclusive, efficient and innovative industrialisation within the commercial distribution sector.
  • SDG
    11
    SDG 11: Ensure that cities are places where everyone can live, work and thrive. The logistics consolidation directly reduces the number of transport vehicle journeys between the current warehouses —spread across the province of Seville— thereby reducing freight traffic and the associated emissions within the metropolitan area. The new facility, located within an industrial estate with strategic access to the main transport routes, contributes to a more efficient and sustainable territorial organisation of the group’s logistics operations.
  • SDG
    12
    SDG 12: Promote sustainable consumption and production patterns to protect the environment and human health. Trending Corporate incorporates responsible production and consumption criteria throughout its value chain: distribution of predominantly cruelty-free and plant-based products, recycled and recyclable packaging, responsible management of defective product waste, and rigorous regulatory compliance management through its subsidiary Trending Quality. The energy efficiency of the new logistics centre reinforces this commitment by extending it to the company’s operational infrastructure.
  • SDG
    13
    SDG 13: Take urgent action to reduce greenhouse gas emissions and adapt to the effects of climate change. The photovoltaic installation and the energy-efficient air-conditioning system avoid the emission of approximately 79 tonnes of CO2 equivalent per year compared to a conventional energy supply based on the national electricity mix. Over the estimated 25-year useful life of the installation, the cumulative impact would amount to approximately 1,975 tonnes of avoided CO2, contributing in a concrete and measurable manner to the climate objectives of the Paris Agreement and to the energy transition of the Spanish business sector.

What are the environmental benefits generated by the project?

It is estimated that the energy efficiency project for Trending Corporate’s Unified Logistics Centre will generate an annual photovoltaic self-consumption of 395,015 kWh, representing 48.58% of the facility’s total energy demand and a 59.92% reduction in the current electricity bill. This corresponds to the following environmental benefits, calculated using conservative criteria:

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~79

tonnes of CO2/year avoided

Emissions no longer released into the atmosphere each year compared to a conventional electricity supply.

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~6,560

equivalent trees

Number of trees that would need to be planted and maintained for decades to absorb the CO2 avoided annually.
(1 tCO2 ≈ 83 mature trees; source: FAO/CNRS)

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~23

football fields of forest

Equivalent forest area required to absorb the avoided CO2, based on standard reforestation density.
(~102 ha; 1 field = 0.71 ha)

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~55

cars removed from circulation/year

Equivalent to permanently removing 55 passenger vehicles from circulation.
(average car emissions: 4.5 tCO2/year; source: ACEA)

Annual energy balance of the photovoltaic system
The following data are taken from the technical project report prepared by the photovoltaic installer, based on system simulations for the solar irradiation conditions at the Huévar del Aljarafe (Seville) site:

ParameterValue
ANNUAL ENERGY BALANCE
Annual energy demand of the facility813,170 kWh
Installed photovoltaic generation capacity697,199 kWh
Photovoltaic self-consumption (solar energy directly consumed)395,015 kWh
Surplus exported to the grid / shared302,184 kWh
Residual demand covered by the electricity grid418,156 kWh
Photovoltaic utilisation (% of generated energy consumed)56.66%
Coverage of total energy demand by solar energy48.58%
ESTIMATED ANNUAL ECONOMIC BALANCE
Estimated annual electricity bill WITHOUT photovoltaic installation€203,419
Estimated annual electricity bill WITH photovoltaic installation€81,532
Estimated average monthly savings€10,157
Estimated annual savings€121,887
Percentage reduction in electricity bill59.92%

¹Source: Technical report of the photovoltaic project (installer).
The figures are estimates based on solar irradiation simulations and consumption profiles.
Actual results may vary depending on weather conditions and changes in consumption patterns.

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Class B energy rating
A sustainable asset by design

The Unified Logistics Centre warehouse has obtained a Class B energy rating in its energy performance certificate, with the following certified technical values:

Class B
Official certification issued for the Huévar del Aljarafe (Seville) facility
66.5 kWh
Non-renewable primary energy consumption (per m2 and year) — Class B (<86.7)
11.3 kgCO2
CO2 emissions per m2 and year — Class B (<15.5 kgCO2/m2·year)
7,734 m2
Total certified built area (ground floor + upper floor)

The Class B rating is based on the following construction and technical measures integrated into the warehouse design from the outset:

  • Enhanced thermal insulation in the roof, façades and flooring, minimising heat loss in winter and thermal gains in summer.
  • High-efficiency heat pump air-conditioning systems (high COP), replacing conventional direct combustion systems and thereby reducing both energy consumption and direct emissions.
  • Rooftop photovoltaic installation for self-consumption, reducing dependence on non-renewable primary energy supplied by the grid.
  • High-efficiency LED lighting with management and control systems adapted to the occupancy of the different warehouse areas.
  • Bioclimatic orientation and roof design, optimising solar capture for photovoltaic generation while minimising unwanted thermal gains.

The Class B rating significantly exceeds the minimum threshold required under Spanish building energy efficiency regulations (CTE-HE), which for this type of industrial use would only require a Class D or E rating. The decision to invest in a Class B facility reflects the company’s voluntary commitment to sustainability beyond mandatory regulatory compliance.

Environmental impact of logistics consolidation

The environmental benefits of this project are not limited to the generation of renewable energy. The centralisation of twelve warehouses into a single Unified Logistics Centre also generates an additional positive environmental impact of a qualitative but significant nature:

Reduction in internal transport movements
Logistics consolidation eliminates the transfer of goods between geographically dispersed warehouses, reducing the circulation of freight vehicles within the Seville metropolitan area and the associated emissions of CO2, NOx and particulate matter.
Optimisation of inventory management
A centralised warehouse with chaotic storage systems and automated management enables reductions in overstocking, shrinkage and product deterioration, thereby reducing waste generation and the associated environmental footprint.
Economies of scale in energy efficiency
Energy management within a single efficient building is substantially more effective than managing twelve dispersed and heterogeneous facilities. The overall energy savings exceed the simple sum of the individual consumption levels of the replaced facilities.
PV surplus available to third parties
The photovoltaic surplus generated and not self-consumed (~302,184 kWh/year) may be supplied to other warehouses or companies within the industrial estate located within a 5 km radius, extending the positive impact of the installation beyond the company itself.
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These are the effects and benefits to which your investment will contribute!

Every euro invested in this project contributes to the generation of clean energy, the reduction of CO2 emissions and the consolidation of a more sustainable and efficient logistics model in southern Spain.

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